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MARCO GIARRATANA

MARCO GIARRATANA
Full Professor
Department of Management and Technology
 


Biographical note

Degree in Economics at Bocconi University in 1997. PhD in Economics & Management at Sant'Anna School of Advanced Studies, Pisa in 2003.


Academic CV

Professor of Strategy. Previously he was assistant (2003-2008) and then associate (2008-2011) professor at the Department of Business Administration at the Universidad Carlos III de Madrid. He was an Elected Reps-at-Large for the TIM Division of the Academy of Management (2010-2012).


Research areas

Product Strategies and Perfomance. Diversification. Strategies based on Social Values.


Selected publications

"Crowding, satiation, and saturation: The days of television series' lives", with A. Barroso, S. Reis, O. Sorenson. Strategic Management Journal.  3(3): 565–58. 2016.

"Walking A Slippery Line: Investments In Social Values And Product Longevity",  with A. Fosfuri & E. Roca, Strategic Management Journal, 36(11): 1750–1760, 2015. Video here.

"The Relationship Between Knowledge Sourcing and Fear of Imitation", with M. Mariani, Strategic Management Journal, 35(8):1144–1163. 2014

"Product proliferation strategies and firm performance: the moderating role of product space complexity", with A.Barroso. Strategic Management Journal, 34(12): 1435–1452. 2014

 

My Google Scholar Page