SEBASTIANO ALESSIO DELRE

30228 MARKETING RESEARCH
40176 MARKETING MODELLING

Born on 11 January 1977. University degree in Communication Science. PhD in Marketing (Groningen University, The Netherlands).

Assistant Professor of Marketing.

Post-doc  (LUISS, Roma, Italia).

PhD in Marketing (University of Groningen, Groningen, the Netherlands).

Visiting PhD student (Indiana University, USA).

Market dynamics, spread of innovation, social networks, entertainment industries, social simulations, agent-based models.

• Broekhuizen, T. L. J., Delre, S. A., Torres, A. (2011) Simulating the Cinema Market: How Cross-Cultural Differences in Social Influence Explain Box Office Distributions, Journal of Product Innovation Management, 28(2), 204-217.

• Delre, S. A., Jager, W., Bijmolt, T. H. A., Janssen, M. (2010) The Effects of Social Influences and Network Topology on Innovation Diffusion Dynamics, Journal of Product Innovation Management, 27, 267-282.

• Delre, S. A., Broekhuizen, T. L. J., Jager, W. (2008) The Effects of Social Influence on Market Inequalities in the Motion Picture Industry, Advances in Complex Systems, 11(2), 273-287.

• Delre, S. A., Jager, W., Janssen, M. (2007) Diffusion Dynamics in Small-World Networks with Heterogeneous Consumers, Computational and Mathematical Organization Theory, 13, 185-202. {Awarded as the Best Student Paper at the North American Association for Computational, Social Organization Science (NAACSOS) Conference, 26-28 June 2005, Notre Dam University}.

• Delre, S. A., Jager, W., Bijmolt, T. H. A., Janssen, M. (2007) Targeting and Timing Promotional Activities: an Agent-based Model for the Takeoff of New Product, Journal of Business Research, 60(8), 826-835.

• Delre, S. A., Jager, W., Bijmolt, T. H. A., Janssen, M. (2006) Simulating the Motion Picture Market: why do the hits take it all? Proceedings of the First World Conference in Social Simulation, August, 21-25, Kyoto, Japan.

• Delre, S. A., Parisi, D. (2006) Information and Cooperation in a Simulated Labor Market: a Computational Model for the Evolution of Workers and Firms, in Colander, D. and Salsano, M. (Eds.) Complexity Hints for Policy, Springer Verlag, Berlin.

• Hoffmann, A. O. I., Delre, S. A., Von Eije, J. H., and Jager, W. (2006) Artificial Multi-Agent Stock Markets: Simple Strategies, Complex Outcomes, in Bruun, C. (Ed.), Advances in Artificial Economics: The Economy as a Complex Dynamic System, Springer Verlag, Berlin.

• Hoffmann, A. O. I., Delre, S. A., Ejje, H. J. V. and Jager, W. (2005) Stock Price Dynamics in Artificial Multi-Agent Stock Market, in Mathieu, P., Beaufils, B. and Brandouy, O. (Eds.), Artificial Economics: Agent-Based Models in Finance, Game Theory and Their Applications, Springer Verlag, Berlin.