Assistant Professor
Department of Marketing
Courses a.y. 2023/2024
Biographical note
I am an Assistant Professor of Marketing with special interest in quantitative and empirical analyses. Before obtaining my PhD at INSEAD, I worked as an economist and gained experience in public policy. I obtained my Master diplomas in Budapest and Lisbon
Research interests
My main research focus is modeling online product search and purchase in the presence of user-generated content. I also study how fMRI studies enhance forecasts on new products sales, how COVID-19 affected the automobile market, and whether vehicle recalls affect used car prices.
Working papers
Varga, Marton; Albuquerque, P.
Measuring the Impact of a Single Negative Customer Review on Online Search and Purchase Decisions
MSI 2019
Measuring the Impact of a Single Negative Customer Review on Online Search and Purchase Decisions
MSI 2019
Selected Publications
Elek, Peter; Varadi, Balazs; Varga, Marton
Effects of geographical accessibility on the use of outpatient care services: quasi-experimental evidence from panel count data
HEALTH ECONOMICS, 2015
Effects of geographical accessibility on the use of outpatient care services: quasi-experimental evidence from panel count data
HEALTH ECONOMICS, 2015
Varga, Marton
The effect of education, family size, unemployment and childcare availability on birth stopping and timing
PORTUGUESE ECONOMIC JOURNAL, 2014
The effect of education, family size, unemployment and childcare availability on birth stopping and timing
PORTUGUESE ECONOMIC JOURNAL, 2014